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I’m Quoted in Maine Business .com

by Donna Johnson

Behold, the Value of Your Time


My friend and fellow Indie Beauty Network member JoAnn Hines, the Packaging Diva usually does a much better job than me of using Google Alerts to track when people are featured in the media. Good thing too, because if she didn’t, I might not know that my article about the 3 people who will kill your business was quoted in Maine Business.com earlier this week.


                     Maine_business


It’s always an honor to be quoted for anything I write. I am so pleased that Carl V. Natale, also known as the “Duke of URL,” thought enough of my article to include it as part of his article on the value of time. In “Don’t Do This Yourself,” Natale talks about DIY Guy, the name I gave to the Indie Business owner who feels like he has to do everything himself. Natale suggests deciding whether or not you should perform a particular task by assessing the value of your time. Natale says: “Is it cheaper for you to do it or find a vendor? What can you do with the extra time? There’s the chance it will be spent doing something that brings in money.”


Good advice Duke, and thanks for including me in your article.

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Tagged as: carl natale, donna maria, duke of url, indie business, packaging diva, small business

posted on November 20, 2008 ·

Facebook comments:

  • http://www.goodhonestdollar.com Andrew

    Congratulations – I have just read your article and I think it reflects a great deal of common sense advice, so I am not surprised that Business.com considered it worthy of their reference.
    In my view, there are two key concepts which the DIY type of entrepreneur needs to understand: (a) the value of time leveraging and (b) the concept of opportunity cost.
    The obvious problem with doing everything yourself is that you have only a certain number of hours per week. By utilizing the services of others, regardless of whether they are employees or other forms of service providers, business owners can take advantage of a form of time leveraging which can work to the mutual advantage of both parties involved. This is particularly the case when satisfactory completion of the tasks in question requires the acquisition of a high degree of technical knowledge or competence.
    In addition, business owners should bear in mind that any time spent on DIY tasks which are not core business tasks means time being taken away from their core, and most important, business tasks.

  • http://www.goodhonestdollar.com/ Andrew

    Congratulations – I have just read your article and I think it reflects a great deal of common sense advice, so I am not surprised that Business.com considered it worthy of their reference.
    In my view, there are two key concepts which the DIY type of entrepreneur needs to understand: (a) the value of time leveraging and (b) the concept of opportunity cost.
    The obvious problem with doing everything yourself is that you have only a certain number of hours per week. By utilizing the services of others, regardless of whether they are employees or other forms of service providers, business owners can take advantage of a form of time leveraging which can work to the mutual advantage of both parties involved. This is particularly the case when satisfactory completion of the tasks in question requires the acquisition of a high degree of technical knowledge or competence.
    In addition, business owners should bear in mind that any time spent on DIY tasks which are not core business tasks means time being taken away from their core, and most important, business tasks.

  • http://profile.typekey.com/1213752492s3199/ PRIIA Cosmetics

    Congrats dM! I’m so proud of you! I really enjoyed the post about “the 3 people who will kill your business”. Good and timely information for me.
    -Kelley (a.k.a. The Mineral Makeup Coach)

  • http://profile.typekey.com/1213752492s3199/ PRIIA Cosmetics

    Congrats dM! I’m so proud of you! I really enjoyed the post about “the 3 people who will kill your business”. Good and timely information for me.
    -Kelley (a.k.a. The Mineral Makeup Coach)

  • http://www.indiebusinessblog.com/ Donna Maria @ Indie Business

    Andrew, thanks for your thoughts and wise interpretation. “Opportunity cost” is an interesting and powerful way to describe the ultimate cost of doing things that are better left to others. Thank you for sharing and I hope you’ll visit again. dM

  • http://www.indiebusinessblog.com Donna Maria @ Indie Business

    Andrew, thanks for your thoughts and wise interpretation. “Opportunity cost” is an interesting and powerful way to describe the ultimate cost of doing things that are better left to others. Thank you for sharing and I hope you’ll visit again. dM

  • http://www.indiebusinessblog.com/ Donna Maria @ Indie Business

    Kel, always great to be with you. I can’t wait for your business to launch. I’ll be mum about this gloss color names, but don’t make me wait too long!

  • http://www.indiebusinessblog.com Donna Maria @ Indie Business

    Kel, always great to be with you. I can’t wait for your business to launch. I’ll be mum about this gloss color names, but don’t make me wait too long!

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