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February 15, 2008

The 1-2-3- Blog Post Method

3 Steps To A Basic Yet Solid Blog Post

Blogging can enhance your business, but while it's easy to consider blogging, it can be more work than it's worth, especially if you don't post regularly. There are millions of blogs in the blogosphere, but only a small fraction have fresh content added at least twice a week, the bare minimum for it to make a real difference. But with everthing else you have to do, how do you fit in regular blog posts when you can barely juggle the plates already in the air?

           Computer_keyboard_closeup_352

I feel your pain, and while that may reassure you that you're not alone, it probably doesn't help with the problem much. That's why I am sharing this "1-2-3 Blog Post Method," offering 3 simple steps to writing a solid blog post.

1. Think of a topic, then write down why it's important or of interest. This is usually the introductory paragraph. Include 2-3 sentences about why the topic you are blogging about is important. For example, see the first paragraph of this blog post.

2. Write down 3 points about the topic. List 3 points you want readers to remember. You are reading point number 2 of my 3 points for this blog post.

3. Summarize and write a heading. Put a bow on everything by writing a few sentences in summary, then top it all off with an attention grabbing headline. Read the next paragraph for my summary. The heading is self-explanatory.

Of course not all posts can be this simplistic, but it works in a pinch. And sometimes, a pinch is all you need to keep your blog current. Posting regularly is a challenge, but with this simple 1-2-3 Blog Post Method, it's not impossible. You have a trillion thoughts every day. Choose what you'll blog about by determining which of those thoughts will quickly and easily connect you with your readers. Then follow the 1-2-3 Blog Post Method, hit the Save key and move on to the next thing.

What About You?

What are your best tips for blogging on the fly? Share them in the comments section below and I'll collect them all into a special feature post to include a link to your blog.

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Comments

At first I didn't think I could come up with enough topics to write a blog on a regular basis. So I bought a notebook and started writing down a variety of topics I thought would make good blog topics such as spa recipes, product spotlight, manicure and pedicure tips, etc. I then wrote each topic on it's own page so I could put the various ideas I came up with under it's own topic...not sure if that makes any sense :)

In the end I found out there was plenty of things to blog about and decided to go for it. Now it's just to make sure I set aside the time to do it.

I do enjoy blogging. I post on my blog every Saturday morning. I usually try to keep my customers well informed about their skin health by doing the research for them and making it readily available. I will do the work in WORD Doc and then paste it to my blog every Saturday. This way I can work on it a bit at a time.

Though the task of writing can be daunting, I fortunately am a research-aholic (don't know if that is a good thing) and enjoy doing the work.

There are days though I would rather have fun with my blogs such as something with whimsy, romance or just funny experiences. Though rare in my blogs, I will write about personal experiences or about a mood I am in such as on Valentines Day. I literally wrote from my heart about how I was feeling at that precise moment. It is a nice break from the weekly task of research mania. Perhaps I will do it more often.

For some reason, I get my best ideas late at night when everyone is in bed, and the house is quiet. I can clear my head and focus. I don't have the interruptions. So most of my blogs get written at about 2am!

I have a note pad that I keep just for my blog. When inspiration strikes, I brainstorm. In a really creative moment, I usually end up with several blog ideas.

Now, to find more time write them!

I normally write at night, with one eye on the dinner and chores and then go back and edit, ruthlessly. Most of our longer project related articles are written and then edited a few times over a week or two.

My dream would be to get a writer to help out. Being the sole source of content day in and day out is daunting!

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