professional services

This week’s Indie Business Radio, show features Michael McLaughlin, author of Winning the Professional Services Sale: Unconventional Strategies to Reach More Clients, Land Profitable Work, and Maintain Your Sanity. Michael is a management consultant and speaker with more than twenty years in the professional services industry. He is the founder and a principle of MindShare Consulting, LLC, which helps professional services organizations design winning sales and marketing approaches.

Michael offered some great tips on this week’s show. One of my favorite takeaways is his response to my question about whether new technologies make it easier for professional consultants to market their services. His reply: “Absolutely! Today, there’s no excuse for being invisible!” Here are some other insights Michael shared on the show. Continue Reading…

 

 Michael Mclaughlin, Author of "Winning The Professional Services Sale": Play Now | Play in Popup | Download