Posts tagged as:

social networking

The Importance of Customizing Your FaceBook Landing Page

April 25, 2010

Donna Maria shares why you may wish to consider customizing your FaceBook landing page so your new visitors will know what you want them to do, and feel welcome and excited about joining your community.

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The Importance of Owning Your Core Marketing Outlets and Content

April 20, 2010

Donna Maria reminds small business owners not to rely on third parties like Twitter, FaceBook, Posterous, YouTube, etc., for their core marketing outreach.

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Should You Join a Competitor’s FaceBook Fan Page?

February 27, 2010

Yesterday was another fun FaceBook Friday! If you missed the previous FaceBook Friday about ways to attract people to your Fan Page, you can read it here.) This week’s question was aimed at getting a sense of what small and independent business owners consider when decided whether or not to join a competitor’s FaceBook Page. [...]

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Reclaim Your Life! A Small Business Owner’s Guide To Using FaceBook Efficiently and Effectively

January 6, 2010

UPDATE: 1/29/10: While this is an informative post, I discovered that it is against FaceBook’s Terms Of Service to have more than one FaceBook account, so I deleted the personal account. Last September, I shared my new FaceBook social networking strategy, designed to help me stay connected to business colleagues and friends, as well as [...]

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How To Increase Your Product Sales And Visibility Through Site Parties

December 11, 2009

I hosted IBN’s first Site Party on Cyber Monday and had a great time doing it! The best news is that our featured Indie, Charlene Sevier of The Bead Dreamer sold 11 pieces of her beautiful handmade jewelry in under 60 minutes! As you know from the post announcing the party, Charlene makes combines a [...]

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Join Me For Our First Indie Site Party!

November 27, 2009

I am pleased to announce IBN’s first online Indie Site Party on Monday, November 30 — Cyber Monday — at Noon New York time!! Our first party will be hosted at our social networking site and will feature IBN member Charlene Sevier, The Bead Dreamer, of Newport News, Virginia. Indie Site Parties are just like [...]

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Indies On Assignment: Assignment No. 1: Beef Up Your Brand!

November 24, 2009

In the 1980′s, a popular commercial for a chain of fast food restaurants featured two elderly ladies praising the “bigness” and “fluffiness” of a hamburger bun. A third lady looks more closely and hollers, “Where’s the beef?” The circus-like music in the background reminds of us how ridiculous it is to praise a flashy hot [...]

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Eye Contact: Optimizing The I to Eye Connection

November 18, 2009

This is a guest post by Luci Weston of Here We Are With Luci. Twitter, LinkedIn and Facebook offer new ways to socialize that are simple, fast and faceless. Interaction is immediate, and hitting the “send” button equals contact. As we increase our online connections, it is more important than ever to maximize the decreasing [...]

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3 Reasons Why I Still Publish An Email Newsletter

October 18, 2009

There is no shortage of expert commentary and analysis on whether or not email is dead when it comes to business communications tools. On October 12, Jessica Vascellaro of the Wall Street Journal said email is dead. On the same day, Kit Eaton of Fast Company said email is alive and kicking. Because I have [...]

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What FaceBook’s New Tag Feature Means For Small Business Owners

September 10, 2009

Tagging and small business success.

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